Historical Infographic

The Northeast Black Out of 2003 was of historic proportions lasting between two hours and four days, varying by state. The purpose of the infographic is to describe the after-effects of the blackout and educate audiences on how power plants regulate raw electricity through the state’s grid systems and identify the root cause of the outage. The infographic and iconography are displayed in a narrative framework.

Medical Infographic

Vyaire, manufacturer, and distributor of medical devices for diagnosis, treatment, and monitoring of respiratory conditions, required visual storytelling, including their equipment in various hospital scenes. EM created a universal language in medical iconography (23 unique images). Storytelling graphics designed to demonstrate the device usage within different hospital scenes, e.g., emergency, operating, intensive care, long-term acute care, and pulmonary clinic, throughout a hospital. The Marcom benefited Vyaire’s sales executives by providing customer-facing sales presentation content for hospital procurement decision-makers.